While everybody in the sports biz is talking about LeBron’s new commercial, his sidekick — Er, wait, is Wade the sidekick in this relationship, or is it James? Maybe they’re both sidekicks to Pat Riley? — Dwyane “Don’t Call Me ‘Flash’” Wade has a new Nike/Jumpman commercial of his own.
While it probably won’t generate the discussion LeBron’s did, Wade just isn’t the polarizing figure James is, it’s still pretty cool in a Super Hero/Spy Movie kind of way. It’s also taking a serial approach, which means there’s more to come.
Considering the subject matter, I wouldn’t be surprised if the future installments have Wade dispatching foes who are wearing opposing team jerseys.
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